I invent and build for the internet, using the right tools for the job. I also enjoy my family, code, biking and travel.
Anatoly is a seasoned technical leader, having delivered a number of large-scale commercial enterprise platforms with a focus in document management and highly-concurrent internet-based distributed architecture.
Prior to DICOM Grid, Anatoly led a team responsible for platform components, including internationalization and an unified user interface/usability, for an Human Capital Management suite of products. These products were employed by a number of Fortune 100 and 500 companies.
Earlier in his career Anatoly worked at Gartner Group, where he built their first web-based research product, IntraWeb.
Later, deepening his expertise in document management, Anatoly helped write one of the first large-scale web-based content management systems for enterprise use, iExpert, which was acquired by Consumer Financial Network in 2001.
Anatoly graduated from the University of Connecticut, where he was on the Dean’s List and a member of Pi Sigma Alpha honors organization.
Building the next-generation patient engagement platform to improve patient outcomes and providers' revenue.
Architected and built a world-class, award-winning, medical image management, storage and transportation fabric that exchanges over 120,000 images per day and currently has over 500,000,000 images under storage. Used by large IDNs, large and medium-sized hospitals as well as imaging facilities.
Leader - Led strategic engagements with some of the best names in the industry, including Mayo Clinic, Memorial Hermann Health System, St. Luke's Health System, RSNA and others.
Builder - Built the storage system, Award-winning HTML5 DICOM Viewer, component-based end-user UI as well as customer-facing integration points between legacy systems and DICOM Grid.
Product Owner - Lead strategic product direction as well as tactical product implementation on all aspects of the product, including storage, viewer and end-user application.
Development Mentor - Created reusable application patterns, mentored developers on use of patterns, code reviews, feedback.
Sales/Hustler - Sales Engineer for executive-level strategic engagements with Fortune 500 and Inc 500 companies. Qualification to post-sale implementation. Contact point for pre and post-sales engagements with strategic clients. Led awards presentations for both 2012 and 2013 CODiE Awards (won category in 2013)
Developer Evangelist - Engaged with innovative companies and startups to leverage DICOM Grid's API and Platform for new approaches to healthcare. Launched several products that embedded DICOM Grid's reusable components and used DICOM Grid's API to manage medical images.
Created, designed and led development of a next-generation online radiology suite and cloud medical imaging platform
Led and participated in pre-sales, sales and post-sales efforts for a variety of small, medium and very large customers
Developed a low-cost, high availability cloud platform by leveraging best-of-breed open source tools and best practices
Created and patented universal web addressing scheme for medical images
Directed FDA QSR effort to ensure compliance with federal medical device regulations
ScrumMaster of development team, piloted and implemented industry-leading 6 week release cycle
Developed and validated imaging application with Radiological Society of North America, presented at annual RSNA trade show in Chicago
Company won several awards and accolades for pioneering work in Healthcare Software
Architected of next generation product
Pioneered novel and new internationalization and knowledge management approaches
Led team of developers in implementation of vision through mentoring, code reviews and active feedback.
Provided API for in-house application teams to use to interact w/ UI and data platforms
Maintained legacy applications
Senior technical resource
Mentored junior developers
Solutions architect for several Fortune 100 engagements
Invented and developed SOA architecture to unite disparate products as one application suite
Founded while I was in high school, Efficient Web Solutions was my first try at entrepreneurship. EWS created web applications for small to medium-sized businesses. Along the way we worked on projects for the NCAA, Pfizer Pharmaceuticals, a large Connecticut-based Travel agency and a number of other smaller businesses.
At EWS I also built two startups - a complex weather-based game that utilized custom scoring algorithms and a real-time weather data feed from the NOAA, and a shopping cart service for calculating least expensive shipping price based on customer-entered variables and using data feeds from UPS, FedEx, DHL and the USPS.
While running EWS, I lead several remote teams of developers in India, Russia, Ukraine and China, as well as coordinated efforts between these teams.
EWS provided me with a foundation in running engineering teams, negotiating development contracts and architecting complex web applications.
Piloted and implemented Service-oriented Architecture for combining 8 prior SaaS acquisitions into a single platform
Developed one of the first enterprise content management systems on the market, iExpert.
Worked directly with CTO to develop novel approaches to content customization, web-based content delivery and scalability.
Worked with Fortune 500 companies to leverage content management system to provide benefits information to large user populations (Clients include HP, Texaco and others)
Acquired by ProAct Technologies
As an intern developed Gartner Group's first distributed intranet-based research product, IntraWeb.
Recognized after the internship and offered a permanent part-time position while still attending high school.
Portlandized Bike, check!, via Instagram http://bit.ly/19rzIge [June 12, 2013 at 01:59PM]
Did a great sub-24 hour (S24O) bikepacking trip on the Black Canyon Trail in Arizona in February this year. Arizona springs are so awesome for biking, and the best time of the year to be in the desert. Everything that can bloom is blooming, it’s warm, dry and empty.
This was also a shakedown for a longer trip - to make sure all the gear makes sense, the bike is comfortable to ride, the bags stay put, etc. I ended up buying some new bike bags as a result of riding with what I had and seeing the deficiencies.
What was not deficient, however, is the fact that camping by yourself is therapeutic, fun and a great way to get out of my head for a night, and enjoy hard work and solitude.
Below is a brief overview of my gear, what worked and what didn’t. I’ll post something after the next bikepacking trip comparing the new setup to the this one.
#coworking in Portland @adx, via Instagram http://instagram.com/p/Ztd5clsptu/ [May 24, 2013 at 02:58PM]
Ready to roll!, via Instagram http://instagram.com/p/Yk1dnGspkD/ [April 26, 2013 at 10:00AM]
We recently had a yard/moving sale at our house. To make things more interesting, my wife (say it like Borat) and I decided to hold a contest - which method of yard sale marketing is better.
The two methods we evaluated were on-road signs (at strategic intersections and on our road) and craigslist moving sale / niche-category listings.
These great looking signs were posted on light posts around our neighborhood. It also helped that we had an Estate sale nearby, which drove even more traffic through our street, and for much of this traffic, to our yard sale
I posted a number of ads on craigslist into several general purpose categories (Moving Sale, Furniture) as well as several ads to a niche category (Bicycles). The niche ads were specific to the bicycling parts, with a link (below) leading people to a photo gallery.
Available at our <a href="http://l.geyfman.net/XvAm5P" target="_blank">moving sale</a>!
<a href="http://l.geyfman.net/121RSAl" target="_blank">Photos!</a>
We'll have free lemonade and cookies, with purchase!
For discount, mention Ad ##!
Saturday 8AM - 12PM
Sunday 8AM - 12PM
<a target="_blank" href="http://l.geyfman.net/ZkIeVf">Corner of 18th Ave and Orangewood Ave, 85021</a>
The following ads were posted:
Notice that all of the links go through l.geyfman.net - that’s my bitly link shortener domain. All links going through this domain are logged and bitly shows me the breakdown of referrers for each link - super useful for figuring out where people came from to get to your site, and, what methods of advertising were better than others.
Armed with a $50 credit from Twitter, I registered on their ads.twitter.com site and started a promoted tweet campaign. The tweet that I promoted was a link to this tumblr blog for the Purge and Renew post, which had the same links you see above.
Below are my settings for targeting and spend.
Our facebook campaign was pretty simple - my wife posted an status on facebook w/ the signs picture above, and I shared it. We got some friend traffic, albeit not much. We don’t have a huge network in Phoenix.
We had at least 100 people stop by our moving sale. Of those, 60% were interested in the wares, and many converted into buyers.
The early part of Saturday morning was dominated by bike-related sales. Clearly, the niche strategy paid off, and several of the buyers ended up buying more than $50 in bike parts, each!
The craigslist traffic died off in the late morning, and beside one guy coming back to pick up some parts, and another buyer for one of the bikes I was selling (Bike Friday), we had no more craigslist traffic after 11am Saturday morning.
Organic traffic generated through neighborhood signs continued steadily into the afternoon on Saturday with sales up until the sun was overbearing.
Sunday is a whole other story. There were practically no buyers on Saturday, and besides already-committed buyers, we made $5 on Sunday. Needless to say, we won’t waste our Sunday again.
Below are the stats from the twitter ad. Since the cost of our customers was only in sign-making materials and twitter spend (which twitter gave us for free), the costs of this yard sale effort were minimal. That said, twitter says it generated 150 engagements, which resulted in a lot of traffic to this tumblr blog.
From tumblr, a good number of people ended up clicking on the photo gallery page (15). Check out the bitly stats below:
Without a doubt, craigslist brought in the lion’s share of money. While the number of people coming in through CL was low compared to organic foot traffic, the average spend was 10x at least! I am really happy about our craigslist strategy, especially advertising the moving sale in niche categories (like bicycling).
This was a fun experiment and taught me a lot about collecting information through links and targeting segments of twitter’s users. For the next time I attempt something like this, I need to gauge better how Twitter counts “engagements” - I don’t think my blog got 150 clicks, so engagements must be tweet views? Anyway, more research to do there.
Another thing that would help is to advertise in more sections on craigslist. CL brought a lot of traffic to the yard sale gallery (see above), so it stands to reason that more niche ads would bring even more people to the galleries and, hopefully, to the yard sale.
Last, big-ticket items should be broken up into their own ads, with links back to the aggregate niche-ad (like all biking stuff) and to the overall photo gallery. We tried to do this a little bit, and I ended up selling one of my big-ticket items for nearly my target price!
It’s time. I invite you to our moving sale - we’re getting rid of a lot of our furniture, bike stuff, clothes, baby items and incidentals around the house. We’d love to sell some and give some away.
Please stop by and visit with us if you’re around!
We’ll have free lemonade and cookies!
For discount, mention this blog!
Saturday 8AM - 12PM Sunday 8AM - 12PM
Desert in bloom, trail 100, via Instagram http://bit.ly/123nsjw [March 31, 2013 at 01:26PM]